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Upper West Side Action Group: Ground Truth Persuasion GOTV training

Tue October 6 | 5:30 PM - 7:30 PM

Join Upper West Side Action Group for an in-person training on the Persuasion/GOTV version of Ground Truth. Caroline Hochman, a Swing Left/Ground Truth Organizer will be doing the training. Organizer Politics is about persuasion—reaching out, person to person, and bringing others along. But persuasion doesn’t mean you’re rattling off statistics, arguing about policy, or convincing someone to do a 180º on the spot. In fact, persuasion starts with listening. There is a $5 donation towards room rental and goodies.

In a fractured political environment, it is both more challenging and more important to engage with those who might not vote like us (or not vote at all!). We know talking with voters works, but more often than not, Democratic campaigns start too late and target too narrowly. They underinvest in persuasion conversations, and ignore potential voters because they’re unlisted or mislisted in the data Democrats rely on. Swing Left’s new Ground Truth canvassing program will change that. By starting early and having deep listening conversations with every voter, we’re uncovering concerns that campaigns need to address, earning trust in communities that might feel overlooked, and making sure Democrats are speaking to what people actually need. That’s how we help Democrats flip the House and Senate in the 2026 midterm elections, and build durable Democratic majorities into the next decade.

This new approach to voter contact means we’ll be talking with all kinds of people, and we know that can be intimidating. Whether you’re canvassing or phone banking with Ground Truth, simply talking with a neighbor, or anything in between, honing your empathetic listening skills will help us engage in productive conversations—and ultimately change the hearts and minds we need to win.

Come learn more about how Ground Truth conversations work, and how you can get involved now to win in 2026.

Swing Left is working to flip the House and Senate, and build power in the states in 2026. But the goal isn’t to eke out a few narrow wins: It’s to win the midterms decisively—by margins too large to contest, with majorities too strong to fracture and powerful enough to govern—to lay the foundation for what comes next. That’s how we’ll build enduring Democratic power into the next decade. Check out Swing Left’s full strategy at swingleft.org/strategy

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